The RouteYou Cookie Policy

Table of contents

Privacy Manager

Last update: 25/05/2018


This Cookie Policy explains the manner in which RouteYou ("us", "we", or "our") and its affiliates use cookies and similar technologies like device identifiers (all further referred to as "Cookies") when you visit of our website and/or mobile application. ("the Site", "the App", "the Service").

The cookie policy is an integral part of our privacy policy.

To use our services you need to give us your explicit consent for the use of cookies as described in this policy. At registration of your account you have explicitly done so by accepting the user terms, the privacy policy and cookie policy. If you use the service without registration then you will have been asked to give your consent when you first started using the service.

Your consent is stored with a cookie or similar technique on your device and will be asked for renewal every 12 months or when important changes apply. You can withdraw your consent at any time on top of this page or in your account info.

This cookie policy has been updated to comply with the EU's General Data Protection Regulation (GDPR).

Why do we use cookies?

We use cookies and similar technology to improve your experience and the quality of our services. A cookie is a small text file which is stored on your computer or mobile device when you visit our site. It is used by the site to remember information for or about you or your usage of the service, both during your current visit and for the next visits.

Cookies set by the website or app owner (in this case, RouteYou) are called "first party cookies". Cookies set by other parties are called "third party cookies". Third party cookies enable third party features or functionality provided through the website or app (e.g. like advertising, social sharing and analytics). The parties that set these third party cookies can recognise your computer or device either when it visits the website or uses the app, but also when it visits certain other websites or apps.

What types of cookies do we use?

Essential website cookies: These cookies are strictly necessary to provide you with services available through our Website and Mobile Apps and to use some of its features.

Performance and functionality cookies: These cookies are used to enhance the performance and functionality of our Website and Mobile Apps. Without these cookies, certain functionality may become unavailable or the performance and your user experience could be worse.

Analytics cookies: These cookies collect information that is used in aggregated form (non-personalised) to help us understand how our Website and Mobile Apps are being used and how we can improve the performance and the user experience. In this respect we use Google Analytics services to collect statistical data and to find out our users' interests. You can find out here how Google makes use of your information on websites and apps that use their services.

Advertising cookies: These third parties cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers. They may also collect information about your visit to this and other websites in order to provide relevant personalized advertisements about goods and services that you may be interested in. They may also employ technology that is used to measure the effectiveness of advertisements. The information collected through this process does not enable us or them to identify your name, contact details or other personally identifying details unless you choose to provide these.

RouteYou uses Google DoubleClick for Publishers to manage, serve and place advertisements on its website and mobile apps. Find out how Google uses cookies for advertising on this link!

To attract advertisers RouteYou works with and allows different Ad Technology Providers to serve ads via the Google DoubleClick platform. You can view a list of the most commonly used Ad Technology Providers together with a link to their privacy policy here. All these Ad Technology Providers have provided Google with information about their compliance with the GDPR and all of them have to comply with Google's data usage policy to ensure your personal and non-personal data is protected.

Social networking cookies: These cookies are used to enable you to share pages and content that you find interesting on our Website or Mobile Apps through third party social networking and other websites or apps. These cookies may be used for advertising purposes too.

You can view a detailed list of all cookies that we currently serve on this overview.

"Do Not Track" Signals

We do not support Do Not Track ("DNT"). Do Not Track is a preference you can set in your web browser to inform websites that you do not want to be tracked.

How can you control cookies?

By default, most browsers are configured to accept cookies. You can set or amend your web browser controls to accept or refuse cookies. Consult your browser's help pages if you want to change these settings. Note however that some RouteYou features will not function properly or access to some areas of our website might be restricted if you have certain essential or functional cookies disabled.

Most advertising networks offer you a way to opt out of personalised (also called interest-based, targeted or behavioural) advertising. You may control your online behavioural advertising preferences for individual ad networks by visiting:

In case you have a Google account you can view and change your personal advertising preferences for Google by visiting or read everything about Google's privacy & terms on advertising by visiting

Please note that opting out for personal or behavioural advertising on one or more of these ad networks does not opt you out of being served advertising. You will continue to receive generic ads that might be of less interest to you, and although these non-personalised ads don't use cookies for ad personalization, they do still use cookies to allow for frequency capping, aggregated ad reporting, and to combat fraud and abuse.

Serving you advertisements on our website is necessary to continue offering most the functionality and services for free. For those who prefer to use the website free of advertisements there's the option to upgrade to a MyRouteYou plus account that also enables some advanced features in addition. Click here to upgrade.

We consider ad free usage, by making use of an Ad Blocker, as unfair behaviour towards those users that would like to continue using our services for free and therefore do accept ads. To prevent users of using such an Ad Blocker we preserve the right to place a script to detect ad blocking and to block further usage of our services as a consequence.

Changes to this Cookie Policy

We may update our Cookie Policy from time to time. We will not reduce your rights under this policy without your explicit consent, and we expect most such changes will be minor. Regardless, we will post any policy changes on this page and, if the changes are significant, we will provide a more prominent notice at login or by email.

You are advised to review this Cookie Policy periodically for any changes. Changes to this Cookie Policy are effective when they are posted on this page. The date at the top of this Cookie Policy indicates when it was last updated.

Contact Us

If you have any questions about this Cookie Policy, please contact us:


This agreement shall be governed by the laws of Belgium and the parties submit to the exclusive jurisdiction of the Belgian courts.

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